Technologies for Provision of Video Programming*
|
Subscribers | |||||
| Technology Used | 1991 | 1992 | 1993 | 1994 | Sept. 1995 |
| TV Households (1) | 92,100,000 | 93,100,000 | 94,200,000 | 95,400,000 | 95,900,000 |
| Pct. Change | 1.09% | 1.18% | 1.27% | 0.52% | |
| MVPD Households (2)** | 55,309,000 | 57,530,000 | 60,283,000 | 63,936,620 | 67,475,350 |
| Pct. Change | 4.02% | 4.79% | 6.06% | 5.53% | |
| Pct of Households | 60.05% | 61.79% | 63.99% | 67.02% | 70.36% |
| Cable Subs. (3) | 53,400,000 | 55,200,000 | 57,200,000 | 59,700,000 | 61,700,000 |
| Pct. Change | 3.37% | 3.62% | 4.37% | 3.35% | |
| Pct. of MVPD Total | 96.55% | 95.95% | 94.89% | 93.37% | 91.44% |
| MMDS Subs. (4) | 180,000 | 323,000 | 397,000 | 600,000 | 800,000 |
| Pct. Change | 79.44% | 22.91% | 51.13% | 33.33% | |
| Pct. of MVPD Total | 0.33% | 0.56% | 0.66% | 0.94% | 1.19% |
| SMATV Subs. (5)*** | 965,000 | 984,000 | 1,004,000 | 850,000 | 950,000 |
| Pct. Change | 1.97% | 2.03% | -15.34% | 11.76% | |
| Pct. of MVPD Total | 1.74% | 1.71% | 1.67% | 1.33% | 1.41% |
| HSDs Subs. (6) | 764,000 | 1,023,000 | 1,612,000 | 2,178,000 | 2,341,000 |
| Pct. Change | 33.90% | 57.58% | 35.11% | 7.48% | |
| Pct. of MVPD Total | 1.38% | 1.78% | 2.67% | 3.41% | 3.47% |
| DBS Subs. (7) | < 70,000 | 602,000 | 1,675,000 | ||
| Pct. Change | 760.00% | 178.24% | |||
| Pct. of MVPD Total | 0.12% | 0.94% | 2.48% | ||
| VDT (8) Subs. at Trial Sites**** | 6,620 | 9,350 | |||
| Pct. Change | 41.24% | ||||
| Pct. of MVPD Total | 0.01% | 0.01% | |||
| Subs. at Permanent Sites | 0 | 0 | |||
Source: Federal Communications Commission: Annual Assessment of the Status of Competition in the Market For the Delivery of Video Programming, Appendix G Table 1,(CS Docket No. 95-61).
Notes: * Totals for 1991-94 are year-end totals unless otherwise indicated. Figures for the earlier years which appeared in the 1994 Report have been revised. Some numbers have been rounded.
** The total of MVPD Households is likely somewhat lower than the given figure due to households subscribing to the services of more than one MVPD. See e.g. 1994 Report, 9 FCC Rcd. at 7480, Para. 74. The number of such households is likely low, however, so the given total can be seen as a reasonable estimate of the number of MVPD households.
*** The SMATV subscriber count was revised downward to reflect revised totals produced by changes in the methodology used by Paul Kagan Associates, Inc. Paul Kagan did not revise back for earlier years.
**** Total for Oct. 1994.
Sources: (1) United States television households: 1991-94 from A.C. Nielsen Co. as of January of the following
year cited by Veronis, Suhler & Associates, Homes Passed by Cable and Incidence of Subscription,
The Veronis, Suhler & Associates Communications Industry Forecast, July 1995, at 145; 1995
estimate from Nielsen Media Research as cited in Broadcasting & Cable, Oct. 23, 1995, at 62. The
1995 figure is for September.
(2) Total MVPD households were calculated by summing the total number of subscribers listed under
each of the categories of the various technologies. Because there are no permanent VDT subscribers,
the trial VDT subscriber totals were used.
(3) Cable subscribers: 1991-94 from Paul Kagan Associates, Inc., History of Cable and Pay-TV
Subscribers and Revenues, Cable TV Investor, June 30, 1995, at 5; and 1995 from Paul Kagan
Associates, Inc., Paul Kagan's 10-Year Cable TV Industry Projections, July 1995, at 7. The 1995
figure is for December.
(4) MMDS subscribers: 1991 from Wireless Cable Investor, June 30, 1994, at 1; 1992-94 from Paul
Kagan Associates, Inc., Wireless Cable Industry Projections, 1992-2002, The 1995 Wireless Cable
Databook, Jan. 1995, at 23; and 1995 from WCAI Comments, at 2. The 1995 figure is for June.
(5) SMATV subscribers: 1991-94 from Cable & Pay TV Census -- December, Marketing New
Media, Dec. 19, 1994, at 4; and 1995 from John Mansell, Private Cable Investor, Oct 19, 1995.
The 1995 figure is for September.
(6) HSD subscribers: 1991-92 from the SkyTRENDS research staff and the number of General
Instrument authorizations for receipt of scrambled programming; 1993 from Subscription Data
from General Instrument (Chart), SkyREPORT, Oct. 1994, at 21; 1994 from 1994 Net
Authorizations (Chart), SkyREPORT, Feb. 1995, at 9; and 1995 from DTH Subscribers, SkyREPORT,
Oct. 1995, at 6. HSD subscriber figures were reduced by 1% to account for the estimated
number of Canadian subscribers. The 1995 figure is for September.
(7) DBS subscribers: 1993 from Let the Games Begin, SkyREPORT, May 1994, at 2; 1994 from Kent
Gibbons, DBS: We're Walking the Walk, Multichannel News, Jan. 16, 1995, at 3, 52; and 1995 from
DTH Subscribers, SkyREPORT, Oct.1995, at 6. The 1995 figure is for September.
(8) VDT Trials figures from Section 214 Applications, ex parte letters and associated filings with FCC. The 1994 and 1995 figures are for October.